About the inventor:
Daniel McNamara had his "Aha!" moment 4 years ago after reading scientific articles that detailed the science behind attracting fish. He realized if he could figure out a way to create a simple lure that generates electromagnetic waves, he'd have a scientifically proven way to fish. He worked relentlessly on the idea for years, and after many iterations patented the "Crimper."
McNamara has been a life-long and passionate fisherman. He has participated in sport and recreational fishing in both fresh and salt water, as well as having spent many years shark fishing in the Western Atlantic area.
He has also been an entrepreneur for 40 years, and has owned a general store in the New York City area for 25 years. He currently lives in Deerfield Beach, Florida.